Movement/Motion

This week we learned about the different types of motion in a 2D space. I decided to go with option 1 and found a movie poster and a well known logo that represent motion in a 2D area.

In this poster from the movie, Catch Me if You Can, there is implied motion of running in the characters displayed on the poster. The blurry aspect of lines in the picture makes the eye assume they are moving from right to left in a quick manner. This brings in the Dondis Element that the shape and direction show movement. As humans we know the way other human run and have watched and studied the motion in-depth. By previous knowledge we know that they are in the running motion. The way the horizon is in the viewers line has them almost on the same height as the viewers. 

Ah, the smoothie company we all know and love. The logo and concept designed from fellow college students a couple years ago from Cal Poly demonstrates more than a colorful reflection of the fruits that go into the smoothies. The point in the center of the red swirl is the only crisp point and then flows into smooth curves, like the frozen fruit turning into a smoothie. The swirls breaks brings in the Gestault law of Continuation, and forces our knowledge of a tornado type object to come to the forefront. The lines are not quite horizantle and force stress when the become diagonal and this "implied movement is universal." The big to small lines also show sign of universal movement. Tornadoes are thought in parallel with swiftness, but this also symbolizes the motion the blender makes. 

Dimension & Depth

This week I decided to go into the poster communication route. I thought of those inspirational posters I saw all over high school classrooms with inspirational quotes paired with vast pictures.

This photo shows relative space, the mountain peak in the forefront of the picture is obviously the biggest and gives you a sense of what the peaks behind it could be the size of. I am pretty sure that the man on top of the mountain might be photoshoped in because that would be one tiny peak for a man to be that size on it. There is also overlap in this photo with the mountains, you can tell which mountain is where with in the horizon and the forefront. 

With this photo I wanted to show atmospheric and linear perspective as well with texture gradient all with in the swells of the ocean. The swells get closer and closer whilst they go back towards the horizon. They also show a linear eye line towards the vanishing point in the mountains.

With this poster I mainly wanted to show the obvious texture gradient in the wood and the linear perspective shown by the dock reaching out into the ocean towards the canopy.


Achievement: http://imagecache2.allposters.com/images/ARTPUB/CRBR005380_36_24.jpg
Goof Fortune: http://positivethoughts.blogmegaportal.com/motivational-posters-good-fortune-have-positive-thoughts-20x16-poster-print-framed/
Destiny: http://blog.ivman.com/wp-content/Destiny.jpg

Tone & Color

Since I am a Visual Communications major I decided to focus on the lower age group that influence billions of companies revenue a year, Children. Every time I was a kid and would walk  into a fast food place I would go directly to the little box that would show these, or grab the flyer that goes into the kids meal bags. Why else would you get a kids meal if there was not a toy in it?

The tone in this poster helps give these toys a 3D feel, as if the child could just start to grab it and play with it.  Not only in the toys but also with in the background that show cases them. The back ground is of glaciers where the movie took place. Look down at Ronald McDonald himself, there is tones in his hair and on his clothes. There is a streak of what looks like lightning pointing with Ronald's yellow toned finger to the toys. 

The way I am describing the tone in this advertisement is how it is interesting with dimension. The perception that a 2D picture can give an illusion of being 3D. Mr. McDonald does't seem like some drawing on a piece of paper right now, but an actual figure with shadows and tones. They may not be the most intricate but they are still there. The glaciers in the back show depth, where the light hits and is immediately hit with the darkest grey give the illusion that the wall recedes farther away. 

Color in this advertisement grabs the kids eye. Such vibrant and non saturated to the most intense eye catching colors. The bright sky blue, stark white and Ronald in his standard mustard yellow and ketchup red get up gives a happy feeling of fun and excitement. 

The colors though seem to move along with line and shape. The circles of the animal toys and the circle in the lower left mirror off of each other, and the blue base shape mirrors the glaciers line at the top of the cliff. This in general connects visual objects through out the whole piece. 

URL: http://moresay.com/category/editable/page/2/